What's new for 2017

What's new at BLE for 2017?

From the exciting new features at the show this year to the list of new exhibitors you can meet, find out all the latest on what’s new at BLE 2017.

Enter The World Of Gaming Licensing

With the global games market set to reach $108.9 billion in 2017, uncover the potential of gaming licensing with our gaming activation, seminar sessions and gaming exhibitors.

Find out more about Gaming at BLE »

Mojo Nation’s Toy & Game Innovation Zone

Get an exclusive look at the most interesting examples of licensed toys and games launched within the last 12 months, as well as previewing some of the hottest new lines coming Christmas 2017 and beyond. As well as allowing you to get hands on with the products, the area will also host the designers responsible for creating them and select creators will be on hand to discuss the development process behind turning brands into toys and games, as well as taking part in live product demonstrations.

Find out more about the Toy & Innovation Zone »

Brands & Lifestyle Product Showcase

Your chance to get a first-hand look at over 120 licensed products from a multitude of categories including: apparel, homeware, DIY, giftware, baby products, food & drink, electronics, stationery, health & beauty.

See their potential at retail and be inspired to think differently about your next licensed range.

Find out more about the Brands & Lifestyle Product Showcase »

Over 40 New Exhibitors Including:

24H Le Mans, Admiral Sportswear, by Hartwig Braun, Ashcroft Designs, BroadTeck Co. Ltd, Country Colour, Crazy Bell Agency, DIC 2 Srl, Dicentium Films / Meteoric Entertainment, Ducati, Emoji, Endemol Shine, Hampshire Cultural Trust, Historic Royal Palaces, IHL | INHOLLYWOODLAND, Juventus, Kitkase, KOOKHAK SAEMI INC, Last Lemon, LCT Creative, Level-5 Abby, Licensing Link Europe Ltd, Magic Light Pictures, Mandarin Licensing, Markosia Enterprises Ltd, May The Thoughts Be With You, Monika Suska Illustrations, Multera Ltd, Nudinits, Nuttery Entertainment, OpSec Security, POSH Original Art, Rugby World Cup 2019, TF1 Licences, The Gallerie Azerty, The Point 1888, Those Licensing People, Traditional Japan, Tulipop, TY Inc, White Space Entertainment


More Seminars Than Ever

Over 30 sessions across two seminar theatres including trend updates on fashion, lifestyle, toys, gaming and sport alongside European focused sessions around the impact of Brexit, how to launch a pan European licensing programme. 

Be inspired by case studies in our brands & lifestyle theatre from the V&A, The National Gallery, I Like Birds, Baileys, Juventus alongside the return of the hugely popular panel on the versatility of brand licensing led by Richard Pink and including speakers from Penguin Random House, Chupa Chups, Smiley & Fat Face.